CRAFTing it up in KC
Last weekend, I had the opportunity to open up a booth alongside about a hundred KC-local artists, artisans and vendors during the CRAFT pop-up event, hosted by Chick Events. It. Was. Epic.
In addition to loads of local talent, CRAFT drew in plenty of KC food & drink vendors as well. By the end of day one, I was stuffed with some of KC's best offerings: Oasis Food's hummus, a cheese plate from Green Dirt Farm, some tasty treats from Dolce Bakery, and plenty of Boulevard beer. Yum.
I debuted my stationery card collection during the event and it was a huge hit. By the end of day one, I had completely ran out of stock on several of my cards, including Treat Yo Self and Killin' It. Not to mention my Narwhals, which sold out within the first couple hours. Live and learn... people love those unicorn-whales.
The ladies at Chick Events approached me to see if I was interested in creating all of the signage for the event. Hand-lettering is right up my alley, so I spent the week beforehand working on these wayfinding boards, seen throughout Crown Center all weekend.
My other pre-event prep-work included matting prints, stamping cards with my logo, and figuring out a packaging method for my new stationery cards. I also wanted to refresh my pricing system– I reduced all of my prices, offered deals for multiple purchases, and worked up a new signage method. My dad cut and screwed together woodblocks, which I then wrapped with my new pricing info. They came together like a dream. (Thanks, Dad!)
Here's some detail shots of my booth:
One thing that made the event so much fun was partnering up with my friends Katie and Kelly at Muchana to create a mega-booth. We requested that our spaces be next to each other, then removed the barrier between. With the large and open space, we attracted more customers and enjoyed the benefits of cross-politnation between our brands. Plus, I got to pile on their merchandise (hand-crafted ponchos from Ecuadorian artisans) when I got too cold. Thanks, ladies! : )
Aaaaand that's a wrap! Check out the article Prettyography published about the event, which features my work. It was awesome to meet so many local KC artists & craftsman. A huge thank you to everyone who stopped by and for Chick Events for putting on such a great show! 10/10 would do again.